Creating the communication tools that catalyse private investment in Africa

Services include:

Brand strategy & core messaging

Brand development

Re-branding and brand guidelines

Website design, build and hosting

Software development and integrations

Event delegate booking platform

App development

Research reports

Events and membership marketing collateral

Print & online advertising

The African Venture Capital and Private Equity Association (AVCA) is the pan-African industry body that promotes and enables private investment in Africa. They offer a range of services including thought leadership, training, networking and research.

We have been partnering with AVCA since 2011 and deliver a full suite of services to make sure they have the right tools for every initiative.

Their flagship event is the annual AVCA Conference where we support with promotional materials, a bespoke online delegate management system, event materials and merchandise.

The research department at AVCA produces regular reports throughout the year that are available in print and online, with variations for members and non-members.

The end result is a vibrant brand platform with a flexible set of graphics that create distinction whilst also tying all AVCA materials together under a recognisable theme. 

2021 Conference logo

2021 Conference website

2021 Conference brand marque

2019 Conference collateral

“IC Design is instrumental in driving AVCA's brand refresh, from updating our websites and graphics, to our research reports to harmonise the brand and bring the data to life.”
Marketing and Communications Manager, AVCA

Brand guidelines cover

Corporate logo in main red brand colour

Corporate logo and branding in blue

2021 Theme: graphic icon

2021 Theme: branding

2021 Theme: social media and email banners

"Without hesitation, I highly recommend IC Design for their strategic branding and communications needs. They are business partners in the truest sense of the term."
Marketing and Communications Manager, AVCA

Research report: VC in Africa

Research report – data charts and case study

Research report cover

Research report – infographic detail

Social media templates for events and research

App for iOS and Android

Corporate website

2018 VC Summit website