Repositioning a growing law firm to create distinction in the marketplace

Services include:

Re-branding and brand guidelines

Website design, build and hosting

Business stationery

Marketing collateral

Seasonal promotion

Having worked with Dublin based McEvoy Corporate Law for a number of years, we were commissioned to create an updated brand identity in 2017 with a more modern and corporate tone of voice.

The result is a confident and striking new brand identity that was launched to coincide with the opening of their London office. The project also included a new website and full range of marketing collateral.

The dark grey was retained from the previous identity to provide a level continuity whilst the new bold blue colour creates a strong dynamic. The modern M marque is used at various scales and crops to create a broad range of application possibilities.

"IC Design consistently met and surpassed our expectations in terms of their creativity, timeliness and professionalism. We are very proud of our new brand image and this would not have been possible without the first class service provided by them."
Associate, McEvoy Corporate Law