Brand strategy & core messaging
Re-branding and brand guidelines
Website design, build and hosting
Ongoing website support contract
The Swedish Chamber of Commerce for the UK was established in 1906 and has a long and illustrious history of promoting Anglo-Swedish business in the UK.
In 2019 we refreshed the brand identity (which we created in 2007) and introduced a new typeface to better reflect a sense of contemporary relevance and promote the chamber to a wider audience.
The website was updated with a new structure and design and launched in September 2019. The new website has been very well received by members and now reflects the Chamber's growing range of services.
"We have been impressed with their performance, efficiency and out of the box thinking. IC Design is an innovative and creative agency with superb client focus and we would recommend them highly to peers."
Since the launch of the new website, the average session duration has increased by 10%. New users are up by 29% and the bounce rate is down by 6%.